FROM HAMBURGER STORE TO GLOBAL ICON – THE STORY OF McDONALDS – PETER RITCHIE
The McDonalds food business is very connected to its marketplace and incorporates many readily transferrable business fundamentals. Many underestimate the size and complexity of the simple hamburger joint. But look at the numbers: more than 41,000 stores are open worldwide, it has more than 2 million employees – the second largest employer after Walmart - [...]



